RECYCL'art: Sporting Goods Become Art
You don't hear much about people recycling their sporing goods. Worn out cleats and basketballs are usually bound for landfills. But CoolHunting reports on RECYCL'art, an ongoing project based in Japan that pairs emerging artists with celebrity athletes, and reinvents clothes and equipment as art objects. In a traveling exhibit directed by Yuko Tamae of the IGFY Corporation (a company devoted to environmentalism in sports) along with curator and art critic Junji Ito, the venture explores the artistic potential of castoff sporting goods to raise ecological awareness, specifically among sports fans.