It's A Wrap: Clever Packaging from Japan
When I was in Japan I was appalled at the amount of waste in packaging, where things were often wrapped in three layers of plastic and paper; all magnificently designed and beautifully done, but generating a lot of garbage. Things may be changing; Ping Mag covers innovations in packaging that reduce waste significantly. Two of my favourites are the tofu packed in balloons; when you pierce it with a toothpick only a tiny bit of plastic remains. Also available with pudding.
This package still has more layers of protection than it really needs,
There is the egg box, the foil top, the paper cupcake wrappers, all surrounding- pudding in real eggshells. Extravagantly lovely. Lots more at ::Ping Mag
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