Lloyd's survey from today asks if we think there is sufficient evidence, via the recent "surge" of green slathered glam-mags, that our favorite topic is mainstreaming. There's corroboration on the real estate development end. Via David Burn Architectural Blog:- McDonald's Corp., Oak Brook, Ill., has opened its first-ever McDonald’s LEED (Leadership in Energy and Environmental Design) certified restaurant. "The McDonald’s features large windows that allow daylight to reach 75 percent of the interior of the restaurant, reducing lighting costs. The restaurant also boasts bike racks, preferred parking for hybrid vehicles, porous pavement and a white roof." The store is located in the LEED-certified Abercorn Common retail development in Savannah, Ga. The Common features "a cistern that harvests rainwater for irrigation; waterless urinals; energy efficient heating and air-conditioning systems (30% more energy-efficient than a typical center); and a white roof coating to reflect heat." Giving new depth to the old ad charge "where's the beef"?