New Internationalist "Things That Matter" T-shirt

altNot only is the New Internationalist (magazine) a thought provoking and enlightening read, in the vein of quality journals like WorldWatch, it is also an unique not -for-profit publishing co-op. They report on world poverty and inequality, focussing attention on unjust relationship between the powerful and the powerless. So when they offer fundraising mechandise you might imagine they go the extra mile to provide a product worthy of their ethos. Like a ‘fair trade’, organic cotton T-shirt, tastefully monogrammed with the words of Martin Luther King: "Our lives begin to end the day we become silent about things that matter." The organic cotton is sourced from 1,300 farming families, in the Indian state of Madhya Pradesh, who previously bought pesticides more costly than the cotton harvested. Now they are paid 25% greater than standard cotton prices and avoid use of chemicals, that World Health Organization (WHO) estimates kill 200,000 annually whie poisonng three million people. $39.50 AUD. ::New Internationalist [by WM]