The Hemp Trading Company's new Spring/Summer 08 collection is now ready to rock online and anyone who is already a fan of THTC's funky street wear will know it's worth taking a look. This pioneering fashion brand have come up with the organic hemp goods again showing off some amazing graphics and fresh collaborations.
Keeping to their original musical influences THTC have developed a capsule collection for Zulu Nation, the label founded by Hip Hop legend Afrika Bambaataa, and the brand's strong ethical stance is reinforced by their collaboration with the Burma Campaign. See the Burma T-shirts over the fold.
Hemp Profits Burma
All profits from these Burma t-shirts will go directly to the Burma Campaign, an organisation which works to promote human rights and democracy in Burma. The women's t-shirt is made from 70% bamboo and 30% organic cotton and the men's t-shirt is made from 55% hemp and 45% certified organic cotton. Did you know that making a t-shirt with 55% hemp instead of 100% cotton can save up to 3383 litres of water!
Ethical Production attracts Celebrity Endorsement
All of THTC's clothing is ethically produced and is accredited by SEE Companies. After being nominated at the Observer Ethical Awards 2007 for Fashion Product of The Year the brand has received plenty of endorsements from the entertainment industry and especially from the urban music scene, which THTC has supported since the label started in 1999. Support from the likes of the Morcheeba, Goldie, De La Soul, Wu Tang Clan, Benjamin Zephaniah, and Asian Dub Foundation has ensured that THTC's threads are regularly seen in the spotlight.
Eco Fashion meets Social Poetry
Check out this ode to social responsibility by British activist poet Benjamin Zephaniah, who, as you might notice, is modelling THTC.