Artist’s brilliant National Park posters advertise a grim future

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Drawing upon the WPA’s classic National Parks posters, Hannah Rothstein’s new series envisions our natural treasures ravaged by climate change.

With a wry and poignant twist, artist Hannah Rothstein has reimagined the great WPA posters once used to lure visitors to the splendors of U.S. National Parks. Where the original might have promised Yellowstone’s campfire programs and nature talks, the new version offers dying trout and starving grizzlies. Welcome to the National Parks of the year 2050 if climate change is allowed to stake its claim.

Rothstein describes National Parks 2050 as a call to action:

"We have the ability to outsmart the issues highlighted in National Parks 2050, but we need to act now. From Franklin to Fuller, America has been made its greatest by embracing ingenuity and innovation. If we dive headfirst into inventing for a brighter future, we can prevent National Parks 2050 from becoming a reality."

“I hope the series inspires everyone,” she continues, “from everyday citizens to policy makers, to acknowledge the issues ahead, admit that climate stewardship is a non-partisan issue, and work together to find the solutions I know we’re capable of creating.”

There are seven reimagined posters in all, which you can see on the following pages.

For more of Rothstein’s clever take on things, visit her website – or follow her on Facebook, on Instagram at @hrothsteinart, and Twitter at @h_rothstein.

Also, if you purchase a National Parks 2050 print or original painting, 25 percent of the proceeds will be donated to climate-related causes.

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