Television Home Shopping Network, QVC, Installs Megawatt Solar System On Distribution Center

qvc sales shoot brand essence photo

All over America, 24/7, millions of customers - mostly female - gaze at the premier electronic catalog of stuff-mostly-made-in-other-countries: QVC Network. How to go about offsetting the carbon footprint of their billion-package shipping enterprise would be a real challenge. QVC has made a starting try, selling solar-generated power to North Carolina's rural electric cooperatives.

The solar farm is on the grounds of QVC's 1.5-million-square-foot regional distribution center, which employs about 1,300 people...QVC's photovoltaic project is quipped with a global positioning system that mechanically tracks the sun throughout the day and rotates the assembly for maximum sun exposure.
Via:The News & Observer,The latest from shopping network: solar power.

Not done out of altruism. There is a regulatory driver: see below. 2021 renewables and energy efficiency programs will have to account for 12.5 percent of Progress' and Duke's retail sales in the state, under the state renewables law. The co-ops will have to meet a 10 percent renewables and efficiency goal in 2018.
Compliments to North Carolina and QVC.

Next up...home-sourced, green products perhaps?

Image credit:IDEO, brand essence for QVC (excerpted)

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