Electrolux Design Competition Finalists are Just Weird This Year


Every year the Electrolux Design Competition introduces some fascinating concepts into the world of food; sometimes they are even green; this year most of them are just bizarre. Perhaps the prize should be a copy of Michael Pollan's Food Rules; these people have never seen a kitchen, and in fact seem anti-food.

Emma, shown above, doesn't even have a kitchen, but a holodeck helmet that lets her see an virtual one. "The thoughts of the user are then transmitted to robotic chefs within the building who then prepare the visualised meal in a real kitchen and with real ingredients. In effect, the headset replaces the need for kitchen appliances in individual dwellings, saving space through creative thinking."


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Emma doesn't know how to cook, so a virtual instructor tells her how to make a grilled steak with mushroom sauce with virtual meat, while down in the basement, robotic chefs match her every move. What a clever way of avoiding the cost and space of a real kitchen in every apartment! By Daniel Dobrogorsky, Australia.


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Bogdan Ionita of Romania goes one step further and does away with eating altogether. He dispenses with all of that messy food and cooking and cleaning by "simply injecting the nutrients found in food directly in to the blood stream from different capsules. The device also carries out blood samples to determine what the best nutritional elements are required by the person receiving the 'meal'."


Yuriy Dmitriev of Russia provides an interesting idea: real food. He designs a fridge with no doors, just a gooey gel that you stick your food in. "Without doors, drawers and a motor, 90% of the appliance is solely given over to its intended purpose. At the same time, all food, drink and cooled products are readily available, odours are contained, and items are kept individually at their optimal temperature by bio robots. The fridge is adaptable - it can be hung vertically, horizontally, and even on the ceiling. Different sizes and dimensions allow it to perfectly fit the accordant dwelling."

See various other dishwashers and vacuum cleaners at Electrolux Design Lab

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