TreeHugger founder Graham Hill presents his idea at TED 2010; Photo via TED
Chef Jamie Oliver is a TED Prize winner, and he's made a great wish: "I wish for your help to create a strong, sustainable movement to educate every child about food, inspire families to cook again and empower people everywhere to fight obesity." The plan is to create an organization that pushes forward a movement inspiring people to improve how they eat. We TreeHuggers are no strangers to the idea that we need a big change in how we raise and consume food - not only will the change improve our health, but it's a primary way of improving the health of the planet. Luckily, Graham Hill is at TED 2010, and gave a three minute talk on his concept for weekday vegetarianism - just such a concept that can go far in granting Oliver's wish. The weekday vegetarian plan is simple: go vegetarian during the week, and reserve your meat intake for the weekends. BBQ, grill, broil and saute organic, sustainable meats all you want on Saturday and Sunday, but during the week, stick to meatless meals. This drastically cuts down your meat intake, and therefore drastically cuts down the amount of meat we as a country raise, the amount of pollution generated by factory farming, the amount of fossil fuel going into raising corn which goes into raising meat.
It's easy to follow.
It's significant (reduces impact by 70%).
It's not too restrictive.
It'll save you money.
It's good for your health.
You can start today.
Oliver's plan calls for, "The grassroots movement must also challenge corporate America to support meaningful programs that will change the culture of junk food." The weekday vegetarian concept helps to accomplish this very thing.
You can help Oliver achieve his wish by not only going veg during the week, but also by signing his petition for a food revolution.
More on Weekday Vegetariansim
Try a Weekday Vegetarian Diet: Eat Green Food without Taking the Plunge
Reduce the Meat in Your Diet: Become a Weekday Vegetarian
Eat a Vegetarian Diet, Reduce Your Carbon Footprint by a Ton