Michael Pollan's Animated "Food Rules" is Full of Beautiful Veggies

animated food ruleshttp://www.thersa.org/film-competition/Screen capture

I'm always a fan of projects that take ideas we are already familiar with and present them in a refreshing new way. One good example is Chipotle's anti-factory farming ad. And this video featuring stop-action animation of Michael Pollan's discussion of the issue of whether organics can feed the world.

Pollan's voice, stop-action animation inspired by vegetables, short and sweet -- what's not to like?

The film was created by Marija Jacimovic and Benoit Detalle, and is currently in the running for a Royal Society for the encouragement of Arts, Manufactures and Commerce/Nominet Trust award. If you'd like to vote for the video, and see the other contestants, you can do so here.

Michael Pollan's Animated "Food Rules" is Full of Beautiful Veggies
An animation that beautifully illustrates the question of "can organics feed the world?"

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