Not Excessive, But Gratuitous, Packaging


We're not fans of excessive packaging at TreeHugger. From an environmental perspective it's wasteful and energy-intensive, and from a personal point of view, it means I have to take out the trash more often. It's a lose-lose situation.

So it should come as no surprise that we're not very impressed by this product, Nothing, which consists of some molded plastic and card packaging with literally nothing inside. The idea on it's own is funny, and if it had been turned into a photo-shopped image instead of a real product then it would have been an intelligent and satirical cultural comment. However, as a real product, it's dumb.

We say that we're not impressed, but the fact that someone is actually making money from this is quite amazing. It would be better though, if people could cut out the middle man and just throw some of their money away, or even better, give it to charity. That way, they're still out of pocket, but the environment doesn't suffer. A fool and their money are easily parted. :: I Want One of Those