Thinnovation: The MacBook Air


Greenpeace may have a thing about Macs, and we recognize that they are not perfect (but getting a lot better) but they sure know how to design a beautiful machine and system and I wish I had one. Evidently they are now taking the environmental issues even more seriously; Bruce Nussbaum of Business Week says

what struck me most about Steve Jobs’ presentation was the effort he made in showing how green the 3 lb. Air is. It doesn’t have mercury or arsenic in its LCD and glass. The aluminum frame can be recycled. The circuitry is PVC free. And there is less packing material than other laptops."

That sounds like a pretty green start. ::Nussbaum on Design Oh, and it is so energy efficient that it runs five hours on its teensy batteries.


From apple website:

MacBook Air embodies Apple’s continuing environmental progress. It consumes the least amount of power of any Mac and is also designed with the following features to reduce environmental impact:

Highly recyclable, mercury-free aluminum enclosure

Mercury-free LCD display with arsenic-free glass

PVC-free internal cables

Largely recyclable, low-volume packaging

Meets ENERGY STAR requirements

EPEAT Silver rating.