OK, we admit that Frito-Lay has built a pretty a pretty amazing factory, but noted in our post "They call it an environmentally benign potato chip. When green also means healthy, can a potato chip be "low guilt" because of its carbon footprint?" After all there is more to food than how it is made; ONE OUNCE of Lay's classic potato chips has ten grams of fat, 150 calories and 180 mg of salt. Readers were not amused; one commenter noted "This illustrates perfectly what is wrong with environmentalists. Instead of congratulating the company for positive action, they criticize it for existing."