The NRDC created this handy guide (also available as a wallet-card format PDF) to help people decide which paper products to buy and which to avoid based on 6 criteria: percentage of recycled content, percentage of post-consumer recycled content, is it approved by the Forest Stewardship Council, are they protecting endangered forests, how the bleaching is done and mercury avoidance. They cover facial tissue, toilet paper, paper towels and napkins, and each matrix in the guide has a little fact to illustrate the importance of our choices. For example: "If every household in the United States replaced just one roll of virgin fiber paper towels (70 sheets) with 100% recycled ones, we could save 544,000 trees." Reduce your paper consumption as much as possible, but for the rest, vote with your wallet. ::A Shopper's Guide to Home Tissue Products, and don't forget to sign this petition and check out the latest NRDC.tv video (don't hesitate to leave feedback about the NRDC videos in the comments).