Living Room Theatres


I so want this to come to my city. Portland, Oregon's Living Room Theaters shows indie and foreign films in digital cinemas with comfy chairs and couches, not to mention decent food, wine and local beer. The film-maker founders wanted "to change everything we didn't like about conventional and art house movie theaters - from the film selection to the lobby ambiance, food, seating and service." And green: it is "the first all-digital and only-digital theater in the country. This new concept offers significant environmental advantages. By eliminating celluloid prints and traditional distribution, we eliminate the use of chemicals like silver nitrate and reduce non-biodegradable materials and pollution. Digital projection is also more energy-efficient, from transportation to projection."


To top that, "We used natural materials and light to transform our funky historic building into a stellar space. A dramatic sculptural cedar wall invites you in via a "curtain" that flows from the exterior to the interior. The stunning fireplace, soaring windows and "make yourself at home" arrangement of tables, chairs and sofas in the lounge invite you to linger and connect." They also use green building materials, energy efficient projectors, and natural lighting & ventilation.

We talk so often about Product Service Systems, where you need not own something like a big plasma screen for movies if you can go and get a better experience in a place like this. Congratulations to ::Living Room Theaters via ::Myninjaplease

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