Leonardo DiCaprio's Timely Campaign, Paul McCartney's Green Family Affair, and More

Leonardo DiCaprio TAG Heuer campaign

Photo via Ecorazzi

Eco-hunk Leonardo DiCaprio is the new face of TAG Heuer Carrera watch. A gig formely held by fellow greenie, Brad Pitt. But, so long Brad and hello Leo! Ecorazzi posted the first shot of his soon to be released ad campaign. The green twist? All of the royalities made from the multi-million dollar deal will be donated to two enviromental charities: The Natural Resources Defense Council and Green Cross International. "Each and every day, these organizations are doing important work to ensure our planet's resources for future generations. Hopefully, our donations will help expand their reach and raise their profit," said Leo.

Proud Papa Paul:

paul mccartney nancy shevell photo
Sir Paul McCartney showed off his new lady, Nancy Shevell at the Natural Resources Defense Council (NRDC) in New York City. The media-shy couple came out of the relationship closet to help honor his daughter, Stella. The eco-designer was being singled out for her ethically responsible fashion and clothing line. "My parents always taught me that doing well and doing good in the world are not mutually exclusive. And having the NRDC honor my efforts proves that fashion can be both fashion and environmentally sustainable," said Stella.

Photo Credit: Patrick McMullan

Green & Sexy at 82:

Cloris Leachman PETA ad photo
Showing everyone age is just a number, Cloris Leachman shows off her age-defying figure in PETA's new ad campaign. The 82-year old wears a dress made of leafy green and red cabbage and touts the message 'let vegetarianism grow on you.' The Dancing With The Star alum became a vegetarian nearly 50 years and says, "I felt a million times better, and I've never had a bite of meat ever since then." The high-energy star is living proof a vegetarian diet is good for you! Studies have shown that vegetarians have stronger immune systems, making them less susceptible to everyday illnesses like the flu. Plus, vegetarians live on average, six to 10 years longer than meat eaters do. Learn more about a veggie diet:PETA

Photo Credit: PETA

Ted Allen Feeds America:

Ted Allen Food Network photo
Food guru Ted Allen launched the "Bread Art Project," a national effort to end hunger in partnership with Feeding America and Grain Foods Foundation. To kick off the campaign, The Food Network host helped deliver a portion of the 10 thousand loaves of bread, which are being donated to hundreds of hunger-relief agencies in the city. In addition, the Bread Art Project's goal is provide up to one million pounds of groceries to Americans in need. To help raise funds, the Grain Food Foundation will donate $1 to Feeding America, for every piece of digital bread art created by consumers at their site 'go with the grain.'

Photo via Food Network

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