A new gallery opens this week in New York's trendy Williamsburg. If you are in the 'burg this Friday (November 3rd, 2006), the social enterprise Gitana Rosa invites you to come buy, check it out and celebrate at 19 Hope Street. 15% of profits from the space will go towards a revolving list of local and national environmental non-profits.Laurien Jordan's show Strangely Shaped Novels inaugurates the space. The starting point for Jordan's … work is the Japanese phrase mono no aware, loosely translated as "the beauty in the sadness of things." Mono no aware suggests that because we exist in a state of constant change, the beauty we see around us becomes heightened by its fleeting nature.
In favor of all things sustainable, Gitana Rosa will also feature a small shop section for where high-end, limited edition eco items will be sold.
Up until December 3rd, the show can be seen Thursday through Sunday 1-7pm or by appointment. Come out and enjoy some culture while helping the environment. Vintage fern wallpaper makes the place feel like an indoor urban oasis that you'll want to come back to visit.