Image credit: Chelsea Green Publishing
Slow Money National Gathering Aims to Put Ethics Back in Finance
It would be tempting to say that slow is the new fast, but lazy clichés seem somehow antithetical to the search for authenticity and substance represented by advocates of Slow Food, Slow Travel, Slow Cities and any other manifestation of the Slow movement. As I and my colleague Jerry noted in the Slow Business Manifesto, Slowness is not about speed so much, as about the rediscovery of what is truly important. So what better time could there be to get stuck into the concept of Slow Money than sitting in the midst of an almost unprecedented financial crisis? It's time we made our economic systems work for us. The Slow Money Alliance has been created to rediscover a sense of ethics and purpose in our economic systems. The alliance website emphasizes a strong focus on local investment, and on using that local investment to support the resurgence and regeneration of sustainable agricultural systems. Included in its guiding principles is the following gem:
XI. We must ask:
--What would the world be like if we invested 50% of our assets within 50 miles of where we live?
--What if there were a new generation of companies that gave away 50% of their profits?
--What if there were 50% more organic matter in our soil 50 years from now?
The Alliance is holding an inaugural National Slow Money Gathering that aims to "fix America's economy from the ground up." Speakers include Paolo di Croce, executive director of Slow Food International; George Siemon, CEO of Organic Valley; Judy Wicks, founder of the White Dog Cafe; and Woody Tasch, chairman and president of the Slow Money Alliance, and author of Inquiries into the Nature of Slow Money.
The gathering is due to be held from 10-11th of September at Santa Fe Railyard. Get your tickets now - they are likely to go fast. (Sorry - one bad speed-related joke had to be included!)