Profitable Climate Protection


Rocky Mountain Institute cofounder and Chief Scientist Amory Lovins has long argued that it's possible to protect the earth's climate at a profit.

By taking an integrated approach to climate protection, he explained Tuesday night during a talk in Aspen, CO, we can find cost-effective solutions that generate more solutions -- not more problems:

After his speech, Lovins squared off with Duke Energy CEO Jim Rogers and Camco International's Joel Swisher to discuss how we might lay a foundation for carbon-free prosperity. The panel was moderated by Oberlin College's David Orr.

Here are a few highlights:

More RMI video is available here.

Photo Credit::Aris Yi