The increased demand for green vehicles is spilling over to the rental car counter, where many more drivers will soon be able to choose a hybrid vehicle. Hertz plans to add 3400 Prius hybrid cars to its fleet as customers seek more fuel-efficient vehicles. Hertz will spend $68 million to add the hybrid cars by 2008, the company said today. The first 1000 will be available at U.S. rental sites within the next few weeks. Rental-car companies are offering more fuel-efficient, low-emission vehicles amid record gasoline prices and increased concern among consumers about global warming. Avis said yesterday that it's also adding 1000 Prius cars. Prius sales in May reached a record 24,009, and Toyota has said it expects to sell at least 180,000 this year, or 68 percent more than a year ago.
Photo caption: Hertz Chairman and CEO Mark Frissora poses with a Toyota Prius hybrid car. (Image via Washington Post)
:: Via Bloomberg