see the BBC video here
The knives may be out for Waitrose, the big UK premium supermarket, but it keeps trying to do the right thing. They are starting to deliver groceries by battery assisted cargo bikes in Dorset. The BBC says each trailer can hold six trays of groceries and keep products frozen and chilled for up to two hours.
They admit that it won't take a lot of delivery trucks off the road, but "Everybody has to do something and you start small and you build from there."
Perhaps more interesting and effective is another service they provide: They lend out bicycle trailers so that shoppers can pedal their groceries home and return it three days later. That would make a huge difference wherever people shop by bike.
BBC via TreeHugger emeritus Matthew Sparkes' counterproductively named new website, Stop Reading This and Ride a Bike
More on cargo bikes and deliveries:
Five Cool Cargo Bikes And The Return Of The Long John
Bakfiets: Move it, Move it
Finally, a U.S.-Made Cargo Bike by Metrofiets
Building a Better World, One Delivery at a Time
More on Waitrose:
Waitrose Supermarket Commits to Fish Sustainability
Backlash Against Waitrose