The 9 Best Organic Shampoos of 2023

Shampoos that clean and nourish your hair with less harm to the environment.

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Women washing hair

Courtesy of Getty

When it comes to creating a more sustainable daily or weekly personal care routine, it may be difficult finding the best shampoo that will satisfy the want for more eco-friendly and organic ingredients.

Choosing organic products can sidestep any worry about chemical ingredients, like parabens and synthetic fragrances. Fragrances can lead to headaches and dizziness while parabens, which are usually used for preservation, have been linked to cancer. Treehugger has even made a list of toxic ingredients to be aware of when you shop for personal care items.

A quick indicator to determine if your shampoo is organic or not is by looking to see if there is an organic certification seal (more on certifications below). All the organic shampoos recommended on this list are also vegan, and cruelty-free or from brands that do not test on animals.

Here are the best organic shampoos:

Best Overall

Josh Rosebrook Nourish Shampoo

Josh Rosebrook Nourish Shampoo

Courtesy of Josh Rosebrook

When it comes to organic ingredients, Josh Rosebrook shampoo is jam-packed with them, making it our top all-around choice. The Nourish formula moisturizes your hair, thanks to ingredients like aloe vera, coconut oil, and chamomile. For those with drier scalps, the aloe vera offers soothing. It's made in the United States.

Though this shampoo does not have an official organic certification seal, the ingredients are either a USDA-certified organic ingredient, an organic ingredient, or a plant-sourced ingredient. The three ingredients unmarked are vitamin-infused water, saponified coconut oil, and potassium sorbate, which is used for preservation.

Price at time of publish: $22

Best Budget

Avalon Organics Nourishing Lavender Shampoo

Avalon Organics Nourishing Lavender Shampoo


An affordable option, Avalon Organics will give you enough wiggle room in your budget to also be able to try different products. All of the company's shampoos and conditioners are made with a biodegradable formula, have an Environmental Working Group (EWG) Verified mark, and also the NSF/ANSI 305 organic certification. The EWG mark lets shoppers know that the product is free of chemicals with health concerns.

The Nourishing Lavender shampoo is great for normal to dry hair types but will allow for a more relaxing personal care routine for most hair types. The aloe vera juice provides the nourishment your hair may need while ingredients like lavender, calendula flower extract, and chamomile flower extract can provide a calming and soothing sensation. To continue the nourishment the company recommends pairing the shampoo with the Nourishing Lavender conditioner for best results.

Price at time of publish: $20

Best Bar

Wildland Organics The Super Bar

Wildland The Super Bar


If you're looking to avoid plastic packaging, a shampoo bar is a smart way to go. They're also travel friendly, because you won't have to worry about bringing liquid through airport security.

The Super Bar from Wildland Organics is made with mostly organic ingredients, like sunflower coconut, jojoba, and safflower oils, plus organic kelp powder. It's shipped in recycled paper. We also love that the maker donates a percent of all sales towards protecting wild spaces.

Price at time of publish: $16

Best for Natural and Curly Hair

EVOLVh SmartCurl Hydrating Wash

EVOLVh SmartCurl Hydrating Wash


Curly Girl Method approved, Evolvh SmartCurl Hydrating Wash has all the right ingredients to leave your curls shiny, soft, and hydrated. Similar to the Josh Rosebrook shampoo, Evolvh does not have an organic certification but is made up of certified organic, natural, and plant-derived ingredients. This hydrating wash uses kiwi seed oil to help hydrate your curly hair and castor oil to repair damaged hair cuticles. 

People love how this shampoo keeps their curls together. For the best curl results, you can even pair the wash with Evolvh’s SmartCurl Hydrating Conditioner.

Price at time of publish: $36

Best for Sensitive Skin

Christina Moss Naturals Organic Shampoo

Christina Moss Naturals Original Shampoo

Courtesy of Amazon

Christina Moss Naturals Shampoo is good for all hair types, but it is especially great for those with sensitive skin as it lacks synthetic fragrances or any components like parabens that will irritate your skin. The shampoo carries the ‘Made With Organic Ingredients’ seal, which means the product must contain at least 70% certified organic ingredients, and it also carries a GMO-free seal.

Some of the ingredients like coconut oil, olive oil, and sunflower seed help moisturize and soothe your scalp. The shampoo is even family-friendly, as the company website describes it as being also suitable for babies. The 8-ounce bottle should still be fresh up to six months after the purchase date, and each tube is recyclable.

Price at time of publish: $23

Best for Dandruff

Odylique Tea Tree & Herb Shampoo

Odylique Tea Tree & Herb Shampoo

Courtesy of Big Green Smile

For those with itchy, dandruff prone, or greasy hair, this is an excellent shampoo for you. Odylique’s Tea Tree and Herb Shampoo has some key ingredients like tea tree oil that will fight dandruff, aloe vera juice that will help repair your hair, rosemary to encourage shine, and even nettle which aids your overall scalp health. These ingredients remove the need for any corresponding conditioner, as this shampoo will maintain a dandruff-free head when massaged thoroughly into the scalp.

The shampoo has a Soil Association Organic seal. This seal is the United Kingdom’s organic certification and has its own set of rigorous standards that have to be followed to gain the certification. An extra bonus to this shampoo and its certifications is that it not only comes from a recycled bottle but can be recycled once again if cleaned.

Price at time of publish: $20

Best for Oily Hair

Avalon Organics Clarifying Lemon Shampoo

Avalon Organics Clarifying Lemon Shampoo

Courtesy of Amazon

A brand so good that it made our list twice, Avalon Organics also provides a great, affordable shampoo for grease-prone hair. The Clarifying Lemon shampoo is filled with ingredients that will remove any excess oil and brighten your hair. Citrus ingredients such as lime, lemon, orange, and grapefruit oil will leave your hair bright and refreshed and leave you with a citrus scent. 

As mentioned in ‘Best for Budget,’ Avalon Organics has an NSF Organic Certification, an EWG verification, and has a biodegradable formula. If a solution for oily hair isn’t what you are looking for in Avalon Organics, they also have many other formulas for your type of hair including a volumizing shampoo for thin hair and a thickening biotin-based shampoo.

Price at time of publish: $8

Best Dry Shampoo

Acure Dry Shampoo

Acure Dry Shampoo

Ulta Beauty

For those wanting to skip wash day, we recommend this dry shampoo. Acure’s Dry Shampoo is great for when you are on the run and want to keep your hair looking fresh as you are out the door. The USDA Organic certified dry shampoo has key ingredients such as cornstarch and arrowroot powder to remove any grease buildup.

Price at time of publish: $10

Best for Babies

MADE OF Foaming Organic Baby Shampoo & Body Wash

MADE OF Foaming Baby Shampoo & Body Wash

Courtesy of Amazon

Absent of synthetic fragrances and artificial ingredients, MADE OF’s combination shampoo and body wash is perfect for babies with sensitive skin. Calendula in the formula serves as an anti-inflammatory property while sunflower and jojoba work as conditioning agents for your baby’s skin. MADE OF also has two other shampoo products, one that has lavender and one with sweet orange, if you are looking for a scented product for your child.

This shampoo and body wash carries the NSF/ANSI 305 organic certification, is EWG verified, and also carries the USDA Biobased certification. The biobased certification allows you to know that the shampoo has a “USDA-verified amount of renewable biological ingredients.” With these certifications, you can rest assured that your baby will be in safe hands with this formula.

Price at time of publish: $13

Final Verdict

Our top pick for organic shampoo is Nourish Shampoo by Josh Rosebrook. For a more affordable shampoo, consider Avalon Organics Nourishing Lavender Shampoo

What to Look for in Organic Shampoo

USDA Organic Seal

In the United States, there is the USDA Organic seal which means that the product is made up of 100% of certified organic ingredients. The USDA also allows for products labeled with ‘Made with’ if at least 70% of the product is made with organic ingredients.

Other Organic Certifications

Other certifications you can look out for come from abroad, like Ecocert, COSMOS, or an NSF/ANSI 305 label. However, if there is no seal present, you can be on the lookout for organic ingredients which usually have to be noted on the ingredients label. What’s most important is that you find the level of organic certification that’s most comfortable for you. 

Why Trust Treehugger?

We read the ingredients labels, so you don’t have to. We looked for shampoos with organic certification, that are vegan, and are cruelty-free or from brands that do not test on animals. For this list we focused on the ingredients, rather than packaging. For zero more waste shampoo options, check out the best shampoo bars.

Author Gabriella Sotelo is a journalist who covers the environment, climate change, and agriculture.

View Article Sources
  1. Darbre, P. D., et al. "Concentrations of Parabens in Human Breast Tumours." Journal of Applied Toxicology, vol. 24, no. 1, 2004, pp. 5-13., doi:10.1002/jat.958