Bill McKibben on Why 350 is the World's Most Important Number
Bill McKibben (author of Deep Economy and The End of Nature) is the man behind 350.org, the campaign to convince the world that we aren't safe until global carbon dioxide levels are down to 350 parts per million. In the run-up to major climate talks in Copenhagen, the author-turned-organizer has orchestrated what he hopes will be the largest day of climate action in history, complete with scuba divers in the Maldives and monks in Tibet.
McKibben talks with TreeHugger about the recent good news from the head of the Intergovernmental Panel on Climate Change, and about one of his greatest challenges to date: being a guest on The Colbert Report.
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