Why we love beautiful things

© Shape of Green

Lance Hosey is known to TreeHugger readers for his book The Shape of Green, reviewed here and excerpted here.

In the New York Times, Lance writes about why beautiful things move us. He concludes:

We think of great design as art, not science, a mysterious gift from the gods, not something that results just from diligent and informed study. But if every designer understood more about the mathematics of attraction, the mechanics of affection, all design — from houses to cellphones to offices and cars — could both look good and be good for you.

Tags: Designers