Valencia Design Week 2010: "Cosas" by Patricia Urquiola (Photos)


Patricia Urquiola at the exhibition 'Cosas' at Habitat Valencia. Photo Credit: Petz Scholtus
Valencia Design Week has invited us to FEED, the first international design media and bloggers' meeting this week, so together with Core77, Mocoloco, Designboom, and Inhabitat to just name a few, we are exploring the Spanish design fair. One stand that definitely stands out at Habitat Valencia, is 'Cosas' (which means 'things' in Spanish), by one of this year's big designers, Patricia Urquiola. The space is an explosion of colours, textures, smiling visitors, and, of course things. Prototypes with curious bells attached to them are softly ringing as they dangling from a red conveyer belt in mid-air. A glass box reveals more prototypes from previous porcelain and cutlery projects for the German company Rosenthal. Not many designers are open to show their prototypes, as it gives away quite a lot about the design process, shows the failed attempts and the not so good ideas. But seeing Urquiola's models, one understands the detailed work that went into her products and why they are the way they are.
Image Credit: Petz Scholtus

This female designer loves to use bright colours and warm materials, such as wood, felt, cardboard, thick knitted wool for carpets, and textures, and she knows how to get away with it. We like the way this space invites the viewer to take part in the creative design process, and experience some of the emotional yet rigorous part of Urquiola's work. 'Cosas' is a very personal way of showing work, in a colloquial and natural way. Huge cardboard walls mark the space and a simple Fir wood structure serves to present the products by Patricia Urquiola.


Image Credit: Petz Scholtus

Of course, next to prototypes and strange objects, you can also see the finished objects by this Italian-based, Spanish designer, such as the New Spring sofa for Moroso, presented at the Milan Furniture Fair. Natural materials, organic shapes and beautifully hand-crafted details mark her work.


Image Credit: Petz Scholtus

In a press conference, Urquiola admitted that sustainable products demand a lot of work on elements that can easily escape the designer, but, designers should be aware of this and work with a lot of humility. In a previous interview with Fast Company Urquiola also talks about sustainability:

To work in sustainability is to work in complexity. You don't get all the solutions. It gives you a sense of humility. But we have to take care. We have to give the example. We need to see the right side of the moon.


Image Credit: Petz Scholtus

You can visit Patricia Urquiola's stand at Habitat Valencia until October 2nd. ::Patricia Urquiola

Tags: Cardboard | Carpets | Chairs | Crafts | Designers | Furniture | Spain