Patagonia's Gone to the Blogs

"The goal of The Cleanest Line is to further Patagonia's mission [Build the best product, do no unnecessary harm, use business to inspire and implement solutions to the environmental crisis] by encouraging dialogue about the products we build, the sports we love and the environmental issues we're concerned about. By talking openly about the products we build, Patagonia users can help us achieve ever greater standards of quality and functionality." A babe in the cyber woods, this blog covers issues we've mentioned here before, like land conservation in South America and the Step It Up project. But also asks what causes people to dump their rubbish in the great outdoors and then highlights a wheelchair foundation, providing mobility to the physically disabled poor in developing countries. Welcome to the blogsphere. ::The Cleanest Line

Tags: California

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