Natura's New Make Up Line: Diversa

We’ve already told you about Natura, a Brazilian beauty products company whose products are developed with natural resources extracted in a sustainable way and via fair trade; that also uses recycled materials in its packages and recipients. Well, this company has now launched a full cosmetics line called Diversa, whose products also contain natural ingredients and, most important, have refills that don't consume as much resources to produce than regular cases and packages. The refills are for foundations, lipsticks, shades and blushes, and they’re not only better for the environment but also for the wallet: 30% cheaper than the originals. In its website, the company even has some videos showing how easy it is to change them. On the other hand, all Natura Diversa's products except the Kajal pencil include Candeia oil, a 100% vegetal component which makes the products application more comfortable and has anti-inflammatory and calming effects on the skin. Natura’s Diversa products can be purchased in Argentina, Brazil, Chile, Peru, Venezuela, Mexico, and Bolivia through a consultant (requested through their website); and in Paris, France, at the shop the brand has in Carrefour de la Croix Rouge (Saint Germain des Près neighbourhood). ::Natura Diversa

Tags: Argentina | Brazil | Latin America | Paris

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