Kiehl's to Launch Açaí Damage-Repairing Organic Skincare Line


Photo credit: John Aquino

If you haven't heard of açai by now, it's time to crawl out from under that rock you've been living under and wake up and smell the superfruit.

Packed to the gunwales with wrinkle-zapping antioxidants, the oft-lauded Amazonian miracle berry is the star attraction of Kiehl's upcoming Açai Damage-Repairing Skincare Collection, a quartet of age and environmental-stress busters due on counters in a couple of weeks. The collection sets a litany of precedents for Kiehl's: Not only is it the beauty brand's first EcoCert-certified organic, 100 percent natural origin lineup, but it's also the first to receive Cradle-to-Cradle Gold certification.

With skin-luminizing ingredients like organic lavender and rosemary essential oils, organic orange fruit water, and aloe vera juice playing supporting roles, the collection includes the Damage-Minimizing Cleanser ($25), Damage-Protecting Toning Mist ($27), Damage-Correcting Moisturizer ($44), and Damage-Repairing Serum ($46).

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Tags: United States

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