Keds, Loomstate Play Footsie With New Footwear Collection for Barneys
Photo credit: Keds/Loomstate
An alliance among Keds, Loomstate, and Barneys may not seem like a shoe-in, but if you're looking to walk the talk, the launch of a new collaboration between the all-American footwear brand and the organic fashion house—to be sold exclusively at select Barneys New York stores and Barneys.com—will have you striding right. The collection, which will be available this month, includes five prints based on the Keds' classic Champion silhouette. Packaged in repurposed shoeboxes, each $75 pair comprises 100 percent certified-organic cotton uppers and linings, nickel-free eyelets, and 100 percent recycled insole boards.
Another nice, toe-tapping touch: A percentage of proceeds will be donated to The Organic Exchange through 1% For The Planet, contributing to the non-profit's mission to deliver sustained environmental, economic, and social benefits by expanding organic agriculture.
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