Bush Goes Green in the Fashion Industry

Lauren Bush that is. The niece of President Bush is working on a new organic lifestyle brand, which will include clothing and accessories. It seems she's not looking to build her portfolio though, rather, be the spokeswoman and face of the brand. The first piece made its debut at the Michael Kors show during the Mercedes Benz Fashion Week in New York City. Bush was photographed (seen here with Michael Kors) carrying a burlap shoulder bag that read "Feed the Children of the World" on the side. We've seen Ms. Bush's dedication to others before (for example, when she and her friends collected prom dresses for girls who couldn't afford them) and she says that by selling the bags they "will feed a child in school for a year through the United Nations World Food Program." The "Feed Bag" will go on sale in April on Amazon.com. Via ::Fashion Week Daily

Tags: New York City