Alternative Apparel's Organic Line
If you like your togs sweatshop-free, but don't want to fatten the pockets of a pornographer, check out Alternative Apparel's new eco-friendly line.
Making its debut late July, the Alternative Earth collection is made from pesticide-free organic cotton, recycled polyester, and rayon made from naturally occurring polymers, and then dyed with non-toxic, low-impact dyes.
The environmental-forwardness of the line can be somewhat misleading, however, when you examine the fine print. While some of the company's tees are indeed 100 percent organic cotton, certain styles, such as the Eco-Heather Sleeveless Hoodie, contain 38 percent cotton, with only 7 percent of that actually organic.