App Earns Money for Charities for Every Mile You Walk, Run, or Bike
If raising money for charity by simply propelling yourself from point A to point B sounds good, guess what? There's an app for that. The recently-launched app for iPhone and Android, Charity Miles, enables roamers, racers, and bike commuters alike to earn corporate donations for a number of charities one mile at a time.
Developed by Gene Gurkoff, David Nottoli and Joe Marinucci, the creators' goal for the app is nothing short of "revolutionizing corporate support for activity based charitable donations." What's that? Audible sighs of relief from anyone who has ever spent months relentlessly pestering friends for fundraising donations for a charity race? The collective exhale of friends who have been persistently harangued?
The app allows the walker/runner/biker to choose which one of nine charities they want to support -- charities include Habitat For Humanity, the UN World Food Programme, Autism Speaks, The Nature Conservancy, Feeding America, The Michael J. Fox Foundation, Pencils of Promise, Achilles International, and The Global Fund.
Walkers and runners earn 25 cents per mile; bikers get 10 cents per mile -- and the donations are directed to the specified charity. When the user is done with their activity, they agree to be “sponsored” and their miles will be covered by a sponsor of Charity Miles.
And of course, it wouldn't be a proper app without a prompt to broadcast a message on Twitter and Facebook.