Balance Bar Launches World's First Rainforest Alliance Certified Energy Bar

© Balance Bar

Balance Bar Company, popular nutrition energy bar maker, recently announced its new Balance Bar Dark line. The dark chocolate line has been available exclusively at Drugstore.com this month, but select retailers will begin featuring the bars in December.

Balance Bar Dark will mark the first time a Balance Bar nutrition bar on the consumer market will carry the distinction of a Rainforest Alliance Certified seal. By committing to sourcing cocoa from Rainforest Alliance Certified farms, Balance Bar is giving consumers who care about sustainability in cocoa farming an option.

According to the company, the new Balance Bar Dark bars are also certified gluten free and certified kosher dairy. Finally, fans of small meal-replacement and energy snacks will have a bar they can feel good about eating!

The Balance Bar Dark line is available in three flavors featuring dark chocolate coating--Dark Chocolate Crunch, Dark Chocolate Coconut and Dark Chocolate Peanut--and is expected to rollout nationally in 2013.

Look for the little green frog on the energy bar packaging the next time you're looking to pick up a few snacks.

Update:

It has been brought to our attention that Clif Bar & Company announced last spring that they were partnering with Rainforest Alliance to source 100 percent of the cocoa for their signature CLIF Bar from Rainforest Alliance Certified Farms. However, the bar is not yet on the market.

Tags: Chocolate | Conservation | Corporate Responsibility | Diet | Fair Trade | Farming | Health

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