Here's why "natural" is not "organic" [video]

natural foods
Video screen capture Humanaut

The word "natural" has popped up on thousands of food and beauty products. What does it mean? We've said it before, and we'll say it again: nothing.

A new campaign to promote USDA certified organics is taking a light-hearted approach to spreading the word about why "natural" might not mean what it should. I particularly enjoyed the examples of "more truthful" labeling.

For a more in-depth read, check out our post in defense of organic agriculture.

Tags: Humor | Organic Agriculture