Barneys New York and Elle Go Blue for the Green
by Jasmin Malik Chua, Jersey City, USA 
on 04.30.09
Photo credit: Barneys New York
Green may be chromatic shorthand for pro-planet displays of affection, but can we just say it's so last season? Bucking the trend, Elle went blue for its May 2009 Earth Day-themed issue, collaborating with Barneys New York to present a sustainable spread of eight of the fashion world's searingly hot designers.
Armed with repurposed denim collected from Barneys customers last summer, Alexander Wang, Ann Demeulemeester, Bottega Veneta, Derek Lam, Rodarte, Rogan, Stella McCartney, and Versace set out to stitch together one-of-a-kind togs from the recycled fabric, the results of which grace the pages of this month's Elle.
From now till May 4, the denim pieces will also be on display in Barneys New York's Madison Avenue windows. And if you're feeling flush, every outfit will be available for auction on eBay until May 10, with 100 percent of the proceeds going to Oceana, which works to protect marine habitats.
Alexander Wang. Photo credit:Elle/David Armstrong
Derek Lam. Photo credit:Elle/David Armstrong
Stella McCartney. Photo credit:Elle/David Armstrong
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