Survey: Are Bike Billboard Ads Green?
by Lloyd Alter, Toronto 
on 08.21.08
New York City banned billboard trucks in 2002, (why hasn't every city?) so Ariel Fefer came up with AdBikes, calling it "mobile green advertising. The custom designed AdBike is a quadricycle with a fiberglass pod that contains the ad, as well as lighting, a sound system and a compartment that easily fits premium items and brochures for easy sampling. The AdBike is even equipped with refrigeration, if necessary. "
While what's not to love about putting cycles to work, Roads are for transportation and these things are clogging a limited public resource for advertising, which some might say we have too much of in our cities.
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