Used and New Bicycles: The Right Bike for Every Bum
by Christine Lepisto, Berlin on 04.19.08
Bikie Introduces a Web Platform for New and Used Bicycles and Accessories in Germany
Well, this ad certainly gives a twist to bike rack scarcity, or finding the right new or used bike when you need one. The tag line at the end of the video translates roughly to "The right bike for every bum." We stumbled across it quite by accident, and clicked over to Bikie.de to see what it's all about.
For Germans, turning to used-car sites like Mobile or Autoscout is second nature. Bikie appears to be modeled on the same concept, offering ease of finding the desired manufacturer, model, or wheel size. Searches can also be limited by price or age of vehicle, or the location of the seller. The success of the auto sites suggests that Bikie could be a boon to those in the market for the perfect bike for their needs.
Via ::YouTube
How refreshing that they use "regular-sized bums" instead of the sexy model rear ends that typify most advertising.