Plant a Billion Trees
by Lloyd Alter, Toronto 
on 04.22.08
A lot of trees get planted on Earth Day; perhaps it should merge with Friday's Arbor Day. Some do paltry greenwashing efforts like Subaru's lame160 trees others scale it up to a meaningful number. Like a billion. That is what the Nature Conservancy is going for, in support of the United Nations Environment Programme's (UNEP), Billion Tree Campaign, and with sponsors including Planet Green. The Nature Conservancy campaign focuses on replanting 2.5 million acres of the Atlantic forest in Brazil, which rivals the Amazon as one of the greatest repositories of biodiversity on Earth, and which is 97% gone. It's easy, just a buck a tree with online shopping at ::Plant a Billion Trees
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