Earth Day + HOK = Go Barefoot Day
by Lloyd Alter, Toronto 
on 04. 7.08
As further indication that Earth Day may not inspire anymore, the big global architectural firm HOK has rebranded it "Go Barefoot Day." They have challenged all of their 2500 employees to "go barefoot" by taking a tangible step toward reducing their carbon footprint by altering their transportation, travel and work habits on April 22."
They invite others to join them, and have created a PDF with a number of suggestions for getting to work and what you can do when you get there, showing the impact of each, with links to more information.
"We hope "Go Barefoot Day" builds momentum beyond the walls of HOK and inspires our clients and communities to walk alongside us" says Sustainable Design Director Mary Ann Lazarus.
They have a link at the bottom of the PDF to a spreadsheet that shows all of the assumptions and sources for their data, which will prove to be a very useful resource. ::HOK Go Barefoot
See also Cameron Sinclair Wows HOK Canada , HOK Guidebook to Sustainable Design and HOK's Bill Valentine on Using Less Stuff.
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