Cindy Crawford is Our New “Eco-Everywoman”
by Kara DiCamillo, Newport, Rhode Island on 04.29.08
Photos courtesy of: Ecorazzi
Recently on Vanity Fair’s blog “VF Daily”, we learned that they’ve added a new member to their Green Beat team - Cindy Crawford. Although she’s known as a super-model icon, she’ll actually be writing about a lifestyle change she’s made or, an “eco-awakening” as she calls it. While she admits to being no Al Gore, Crawford credits her children for her environmental interests and initiatives, which she’ll be sharing with her readers. In her first post, she writes about the small changes she’s made, like unplugging appliances, switching to recycled paper towels and napkins, and drinking tap water. And speaking of water, Crawford also announced that she’s working with PUR (as in, the water filtration company) in designing her own reusable aluminum bottle to encourage others to cut back on plastic waste.
Called “Thirsty for Change,” the program will officially launch next month with the release of the water bottle. Proceeds from every bottle purchased will go towards the Children’s Safe Drinking Water Program, which helps provide clean drinking water to impoverished children around the world.
You can follow Crawford’s campaign, stay up-to-date with the website and campaign launch, and read about the green discoveries she makes each week on Vanity Fair’s blog. ::VF Daily


















The woman's an admitted fur-wearer. This is your Eco-everywoman? Why not just make Victoria Beckham or Paris Hilton your next 'Eco-everywoman', and be done with it?
mandy - thanks for your comment. if you click through to the vf daily post, you'll see that cindy has called herself an "eco-everywoman" which is why it's in quotes and in our title.
Give the girl a chance. At least she is willing to try to make a positive change. And you have to remember, the more that people are made aware of small changes that can be made, the better. Rome wasn't built in a day, and our environment won't be fixed in a day either. We all have to do our part and at least she is getting the word out. I'm not the Vanity Fair type, but their are many people who are-- so look at the positive. Life is to short. No one is perfect- I just hope that she really believes in the cause, and isn't jumping on the band wagon for the media attention.
This woman lives in an enourmous mansion on the malibu beach. It's seriosuly like 10 houses put together and because she switched to recycled napkins I'm suppose to care? Find someone who live in an apartment, is a vegan, has no kids, rides a bike then maybe I'll give it a look.
True, she might not be perfect. Some may even call her a hypocrite (see above). But the reality is, in this position as a green spokeswoman, she'll do more good by influencing normal people to make small changes than the apartment-dwelling childless vegan on two wheels.
Nicole: I’m wondering why you would only start paying attention to her if she had no kids. I’m not saying that Cindy Crawford is the best example of an "eco-everywoman" but, wouldn’t a woman/person who was raising their kids to be future generations of true “eco-everypeople” be more beneficial long-term?
Nicole: I’m wondering why you would only start paying attention to her if she had no kids. I’m not saying that Cindy Crawford is the best example of an "eco-everywoman" but, wouldn’t a woman/person who was raising their kids to be future generations of true “eco-everypeople” be more beneficial long-term?
I read the Cindy Crawford blog entry and was a little amused. Apparently, Cindy thinks hybrids are affordable for the average person (not really) and it makes me wonder what Ms. Crawford drive? She didn't say that she was driving a prius.
What I really hate is when celebrities push a cause (like going green) to help get out the message out, but look at their lifestyle! They waste more than anyone else on this planet because of their discretionary spending and carbon footprint. Being a "green" spokesperson is dangerous, because people expect you to practice what you preach, not just do little things.
Those "eco-resorts" are a great example. How are they saving nature by turning it into a resort; it still has a human footprint.
I am getting sick of greenwashing that wants me to believe if I want to save the environment I have to spend money. In reality, if you want to save the planet, spend less $$$$!