Call for Entries: Electrolux Design Lab 2008, "The Internet Generation"
by Collin Dunn, Corvallis, OR, USA on 02.16.08

The forward-thinking gang at the Electrolux Design Lab are at it again. After crowning E-wash the winner of the 2007 competition whose theme was environmentally-sound, commercially viable products, they've announced a call for entries for the sixth edition of the design competition. This year's theme, for undergraduate and graduate industrial design students to ponder: products for the Internet generation.
"This year's submissions should be 2-3 years out and should address food storage, cooking and/or washing. Entries should reflect the Internet generation's core interests and concerns like mobility, convenience, time, materials, personalization, entertaining, technology, and sustainability. The Internet generation comprises brand-conscious, busy young professionals between 25-35 who are independent, concerned about the environment, and whose lives are intertwined with technology and online social networks." Sound like something you could do? Get designing, and make a note to submit it before the deadline on May 30. Get all the details at ::Electrolux Design Lab via ::Land+Living.
See also: ::Electrolux Design Lab: 2006 Winners and Finalists, ::Electrolux Design Lab 2007: And the Finalists Are... and ::Airwash Waterless Washing Machine: Another Notch in the Bedpost
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Kind of interesting that Electrolux is putting some care into America after they just relocated one of their operating plants from Michigan to Mexico for cheaper wages making us lose 3,000 jobs. They're not exactly environmentalists themselves either.