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Toyota Announces New Hybrids for 2009, Will Offer Plug-In Hybrid in 2010

by Jeremy Elton Jacquot, Los Angeles on 01.14.08
Cars & Transportation

calcars%20plug-in%20hybrid.jpg
Image courtesy of Mike Weston via flickr

So now we have a date: In a move that will place it in direct competition with GM - whose much-touted plug-in, the Volt, is set to be released that year - Toyota has just announced that it plans on building its first plug-in hybrid by 2010.

Katsuaki Watanabe, the Japanese carmaker's president, also announced that his company would be rolling out a new hybrid line and one exclusive for the Lexus division by 2009. The plug-in hybrids will first be made available to Toyota's commercial customers - mostly government agencies and businesses; he didn't reveal the company's plans for a mass market rollout.

Diesel engines for the Tundra and Sequoia will be offered "in the near future," Watanabe also said. The carmaker announced a few months ago that it was testing PHEVs on public roads in Japan and in France; it also gave away several prototype versions to researchers at UC Irvine and UC Berkeley.

The test PHEV - basically a souped-up Prius running on 2 nickel-metal hydride batteries (the 2010 PHEV will run on lithium-ion batteries) - gets almost 100 miles a gallon in electric mode; a charge takes about 4 hours - enough for it to run only about 7 miles. GM has claimed that the Volt will be able to go 40 miles with a single, 6-hour charge.

Via ::The New York Times: Toyota Will Offer a Plug-In Hybrid Vehicle by 2010 (newspaper)

See also: ::Who's Got The Ceetoh Moves?, ::Who's Got The Ceetoh Moves? - Part 2, ::Toyota Unveils Plug-in Prius, ::Now More Than a Million Toyota Hybrids

Comments (15)

and unlike GMs vaporware there's every chance Toyota will deliver!

jump to top weee says:

Anybody from Europe got a used 2000 Lupo 3L for sale ?

a 100MPG 4 places car would be nice

jump to top Smog says:

weee While GM's product is a wait and see 7 miles isn't much of an all electric range. The Prius drive train limits what you can do in all electric mode. To do much better will require much R and D on Toyota's part.

I don't think that the Volt will be vapor because GM can't afford not to do it now. Also they need a high millage offset for CAFE. IMHO

jump to top Tim Russell says:

how about building a plug in ultra clean burn deisel hybrid with ultra capacitors for extra passing & merging performance. all required would be a 1.8cc, 4 cylinder, turbo diesel rated at around 90 hp & 200 fp of torque. that is twice the torque of a 2.4cc gasoline version. add a cvt & you have serious performance & fuel economy close to 100 mpg without plug in, 150+ mpg with plug in technology. the technology already exists by just using off the self hardware.

jump to top ralph kimball says:

GM has already announced that the Saturn VUE will be available with as a plug-in, full-hybrid in two years, so even if the Volt is delayed, Toyota still may not beat GM to market.

jump to top Anonymous says:

I really don't like the direction Toyota is going in. I've read in a few auto magazines that Toyota will soon stop offering their conventional models as hybrids and only offer a few variations of the Prius. Not liking that.

jump to top Ross says:

Ross, as someone who follows the auto industry I can tell you the reason why Toyota is moving away from offering coventional models as hybrids. Treehuggers your not going to like this but here it is. Many people have been buying hybrids for the statement that they make. Sales of hybrid versions of conventional models have been disappointing compaired to the Prius. Higher fuel prices might change this but for now hybrid buyers want to project that green image. Honda is going to be releasing a line of dedicated hybrid models since they have found that hybrid versions of conventional models don't sell as well and give them that hybrid halo effect. Also they found that the quirky 2 seat hybrid Insight didn't sell so great and so the first hybrid sold in NA is no more.

Now I'm not hating on hybrids, kinda hard to do with gas going for $3.26 or more a gallon and climate change a real factor it is needed tech. I hope that Toyota will keep open the possibility of hybridizing it's conventional models if consumer demand calls for it. GM is forging ahead with hybrid versions of conventional models as are other companies and if the whim of the consumer says OK we want high mpg cars and don't care if people know I drive a hybrid then the dollars spent making a unique car for hybridization will be partially wasted on Honda's and Toyota's part.

I read too many autoblogs :-)

jump to top Tim Russell says:

Please note that the 7-miles is NOT for the vehicle they are planning to build, but the mileage for the converted Prius the reporter tested when he was writing the article, that ran with the conventional nickel batteries as opposed to the lithium ones they will have for the planned plug-in.

In other words, the 7 miles is just for your standard Prius design + a single extra conventional battery that can be charged, not the new car Toyota is still designing.

jump to top Deniz says:

Will these cars qualify for a new hybrid tax credit?

jump to top mark says:

Tim, Ross has a point. Has it occurred to you that Toyota has not done well with conventional vehicle hybrid versions because they went for power rather than mileage so the perceived "hybridness" was insufficient? Those models pleased no one because they attempted to please everyone, while being costly. The Lexus is the prime example.

Likewise, the Insight was not a practical car for most people.

It's not rocket science. It's the value proposition. The Prius delivered, the others not so much. If a hybrid doesn't get at least 30% higher mileage than a conventional equivalent, there is no point to it and Toyota should not have expected otherwise.

jump to top Alonso Perez says:

Sadly, I think if you look at the "total cost of owning a vehicle numbers" a Toyota Yaris is the best choice. Granted this is from a financial standpoint, so the extra mileage of the Prius doesn't counter the extra cost.

I would love a plug in hybrid if:
1) the AC and heat could work in electric only mode and not need to turn on the engine
and maybe if
2) the engine could be removed to reduce weight and allow extra batteries to be installed.

I think 1 is likely but not highly likely, and 2 is wishful thinking!

jump to top JC says:

really people, no one cares what you think... the good designs will be trashed because they will be too edgy... plug in vehicles will be slated for 2010, but be delayed until 2020, toyota is going to merge with honda by 2015... BP is going to merge with EXXON-MOBIL and we are ALL GOING TO DIE WHEN PEAK OIL HITS and CHAOS ensues... read about it on my site under peak oil and learn something for once.

I am sorry, but I think it is a grave mistake for Toyota --or any car manufacturer-- to start building and selling so many PHEVs instead of pure EVs.

If Toyota is going to adopt lithium ion techology, why not simply put it into a resurrected RAV4-EV, giving it better range than ever? Consumers would line up to buy them, believe me! First generation used RAV4-EVs are selling for nearly twice their original price on eBay, so it is obvious that the customer demand for said vehicle is huge --and growing every day.

Sure, invest in PHs for a few of your "workhorse" vehicles, but by all means Toyota should dust off the assembly lines for EV vehicles as well. They already have the technology, and in a tried-and-true platform. And they are no longer handcuffed by Chevron's control of NiMH, so why not get back to making EVs that people truly love? Otherwise, Subaru and Mitsubishi will undercut them in as little as 2 to 3 years.

jump to top Yanquetino says:

Well plugging in isn't the only craze coming out of the auto show this year. Toyota announced they have shades of green other than the Prius and hybrid technology and will introduce a clean diesel engine in their Tundra pick up and Sequoia vehicles in the near future. And Toyota is not the only one -- new clean diesel Acura and Honda models are destined for US in 09 and 2010. Audi, BMW, VW and others made similiar announcements.

All in all there were 13 model announcements covering half a dozen vehicle segments by 12 manufacturers, along with 4 concept vehicles.

THe reality of hybrids does not come close to the fantasy. How long will we continue tohear about 100 mpg's and more with out ever actually being delivered? I wish just one car company (preferably an American one)would have the balls to take the technology that is already out there and start mass producing 100 mpg vehicles. WHich ever company decides to finally deliver this will have my business for life.

jump to top Read it and weep says:

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