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Free Ice Cream to Help 'Global Cooling'

by Sami Grover, Carrboro, NC, USA on 04.13.07
Science & Technology (alternative energy)

Ben%20and%20Jerry%27s.jpgBen and Jerry’s have teamed up with one of the UK’s leading suppliers of green energy, Ecotricity, to encourage their customers to fight global warming. In an effort to help build more ‘global cooling machines’, the nice folks at Ben and Jerry’s are offering £15 (approx. US$30) in ice cream vouchers to anyone signing up to electricity from Ecotricity. It’s not all pure altruism however, as Ben and Jerry’s have a vested interest in keeping the temperatures down:

'Take it from a couple of ice cream guys, if it's melted, it's ruined!'

For details of some of Ecotricity’s high-profile turbine projects, check out our previous post here.

Comments (2)

This is rubbish. Ben and Jerrys suppiers I.e the Dairy industry are among the worst polluters out there. Farm animals produce more waste and greenhouse gasses than anything else. A total scam.

jump to top billy says:

While I can’t argue with your opinion of the Dairy industry as a whole, Ben and Jerry’s doesn’t use typical suppliers. All of its milk comes from local Vermont farmers who have pledged not to use Bovine Growth hormone. For the most part these suppliers would fall under the “hundred mile diet” restrictions (of course shipping it to you in the UK isn’t great for anyone). Also many Vermont farmers are working with Native Energy or Agrefresh to built methane power plants and wind/solar power installations. Then there was he pioneering Rainforest Crunch flavor where the company used south American Indians to sustainably harvest nuts from the rainforest so land owners would have an income that depended on protecting the rainforest rather than cutting it down for timber. Ben and Jerry’s is the only ice-cream company to use unbleached kraft paper for all its packaging. Of course they also have an organic line, which requires organic milk from organic farms.

jump to top Patrick Corcoran says:

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