Looks like a neat idea.

So, this tracks mentions of green stuff in the media? Do you scan every single newspaper, magazine, news station, etc on the planet or are there a select few you're focusing on? Just curious.

An interesting idea! This can help prevent people from "overbuying" into one idea. If everyone is writing stuff about windmills, and you are looking for something fresh to write about, this could help you find an "undervalued" topic!

i would love to see this as a widget so I can put it on my dashboard.

Are Geothermal, Wave Power, and Tidal Power too obscure? Sustainability? I guess the list could easily get too long.

Very useful, and enough to make me go and take a 2nd look at DayLife. Can't help wondering about a Mac Dashboard Widget though...

How about green building?? Or maybe LEED?

"Fair trade"
"CFL"
"LED"
"Carbon dioxide"
"Emissions"
"Renewable"

The list of possible keywords is almost endless

You might want to sort them by category once you get into too many more.

Add composting!

I agree with Preston.....you need to include Green Building and LEED

You could add bicycle commuting, public transport improvement. And how about putting some negative ones in there too. You know so we can keep track of what the other side is doing too. It could become a ratio: new highways:new light rail, cheap cars on the market: new cycle path.

I think it's brilliant by the way. Kudos.

Kind of cute but thoroughly useless. The combined realities of media concentration, orchestrated press and report releases and the legislative agenda of states and nations means that the "Tree Hugger Green Index" will only be reporting on what we can all gauge and see endlessly repeated anyway.

The very fact that huge swings are the norm and that the components on the list are reported absolutely rather than relatively (which might actually be a useful metric) already illustrate this effect.

I reckon therefore that the "green mindshare" the Treehugger Green Index Badge is going after is simply the marketing of its own website.

Senior Coconut, because something is imperfect doesn't mean it is useless. It might not be what you would want to see, but it can be useful to other people than you.

I would like to see Fair Trade listed and tracked.

Also, can you explain in more detail how you arrive at these numbers?

Thanks for this fun and insightful tool!

I thought you said we could add it to our page? How do we do that?

--
editor note: You'll be able to do that when we officially release the Green Index. This is just a sneak peek, a beta, preview..

How do I go about adding our business information to your green index

I'd like to see 'ethical weddings' and 'green weddings' on there - but maybe I'm biased!
Katie
ethicalweddings.com

I think this is really useful actually. In particular I am interested in seeing how the index as a whole moves up or down. Sadly, I have already seen signs that some people are beginning to tire of the recent increased media attention on the environment. This might be a good way to keep on top of and help combat this negative trend

Love this.

I bet there's a way to see a correlation with stocks related to the subjects.

I would like to see the issues that Michigan is dealing with: Water privatization, "dioxin, and PCB's.

Thanks.