Wildcard Creative Display Systems
by Leonora Oppenheim, London, UK
on 07.23.06

“All we see is waste! Material wastage, economic wastage and wasted opportunities to do things better!” Agreed, agreed we say! Wildcard Creative are disappointed by the exhibition industry’s lack of commitment to the environment and waste management. With this problem in mind they designed a fully recyclable exhibition stand system that is easy to mount, dismount and dispose of. The system uses durable cardboard, plastic fixings and low energy lighting. ‘The core paper used to create the Wildcard components is 100% manufactured from recycled paper pulp fibres. The white kraft liner is manufactured from 90% recycled pulp and 10% virgin pulp, this is so that your print and graphics look the business as they should.’ The virgin pulp is sourced from a FSC certified manufacturer. The Wildcard system has been used by Innocent Drinks, The Soil Association and at the Observer Ethical Awards 2006. Thanks to Kate for the tip. ::Wildcard Creative
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