"Cradle to Cradle" Umbrella? What's that?
by Kyeann Sayer, Nomad on 07. 6.06
As part of our Umbrella Inside Out competitions, we are asking for an umbrella conceived with a Cradle to Cradle (C2C) sensibility. Some of you might be wondering what the heck that means. Luckily, TreeHugger has written a lot about C2C. You can find an introduction to the revolutionary text here. This is the gist:
McDonough (architect) and Braungart (chemist) propose an industrial revolution, but this time, a green one. Taking cues from biomimicry, they propose that WASTE = FOOD, and suggest that things should be made from one of two types of materials: biological nutrients, which decompose naturally, and technical nutrients, which are designed for upcycling (little to no quality lost during recycling).
>>>Continue reading this post>>
This is quite a fantastic book. It builds on some of the concepts first really aired out in Paul Hawken's "The Ecology of Commerce".
People often speak of McDonough as if he is some sort of holy profit. As someone who has observed the way he and his family live, I think he is someone who should make more of an effort to practice what he preaches.
--
editor note: Please elaborate on your insinuations.
I'm suprised that I don't think I've seen this umbrella in connection with this post
http://www.gizmag.com/go/3967/
Not sure of the materials it is made from, but the design concept is a hell of an idea!
I'm suprised that I don't think I've seen this umbrella in connection with this post
http://www.gizmag.com/go/3967/
Not sure of the materials it is made from, but the design concept is a hell of an idea!
Correction that post says it is made from "ABS Plastic"