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On and On Ecolo Chic: Reused Ready to Wear

by Kyeann Sayer, Nomad on 01.12.06
Fashion & Beauty (clothing)

spring_summer-000.jpg While we focus on the increasing use of organic cotton and other earth-friendly fibers, we also have to think about what to do with all of the unfriendly textile landfill fodder churned out year after year. Montreal's On and On appears to be pioneering in this area, striving to become the "leader and reference for recycled ready to wear." Each garment is constructed from 100% reused clothing with promising results. If you're in Motreal, you can deliver acceptable transformation-ready pieces or visit the boutique. Exciting! Continue reading for more pics. :: On and On, via tipster Heather Schibli


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Comments (3)

I've been wearing recycled clothing for years but do you see me whooping it up over it?

jump to top Guy Atkinson says:

Guy, I think you should whoop it up! We need examples of those who make used clothing work for them.

jump to top Kyeann [TypeKey Profile Page] says:

Guy were you recycling old clothes or reusing them ? many people buy used clothes, that's aiiight, but what these On&On (and PreLoved, and many others...) are doing goes WAY beyond simply going down to the goodwill and getting cheap clothes. Annie & Rebeca and the gang kick butt and they totaly deserve up-whooping! (as do the countless kids who are doing this on a large scale and have found a way cooler (and greener) way of expressing their individuality than buying some name-brand look-alike lemming costume...)

jump to top expan [TypeKey Profile Page] says:
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