Stop the Net: New campaign from the WWF
by Lloyd Alter, Toronto
on 12. 7.05
We have advertiser supported garbage cans in our city (um, what do we pay taxes for?) usually banal and about real estate or public service announcements. However we had to shoot a crappy Treo picture of the new World Wildlife Fund campaign to eliminate bycatch. It is very clever- under each of the usual slots they label Sea turtles, sea birds and fish, with the tag line "every day countless species of sea life are thrown away" Wonderful location-specific marketing for a good cause. ::StoptheNet.ca
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