Cradle to Cradle by William McDonough & Michael Braungart
by Ben Engebreth, New York City
on 08. 2.05
In this hip-looking tome, McDonough (architect) and Braungart (chemist) propose an industrial revolution, but this time, a green one. Taking cues from biomimicry, they propose that WASTE = FOOD, and suggest that things should be made from one of two types of materials: biological nutrients, which decompose naturally, and technical nutrients, which are designed for upcycling (little to no quality lost during recycling). A speedy read from two men who walk the talk, as many of their revolutionary projects unfold around the world (cradle to cradle chairs, windows, packaging etc..). And with plastic, upcyclable pages, you can read the damn thing in the bath!
Buy Cradle to Cradle: Remaking the Way We Make Things by William McDonough & Michael Braungart
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