No Sweat – Organic T-Shirts & More

NoSweatApparel.com sells 100% union-made footwear and casual clothing. Bienestar International is the name of the company and No Sweat is the brand they use. The clothes are produced by workers in Canada, the US and the developing world. They believe that "the only viable response to globalization is a global labor movement." To keep prices low, they market directly to consumers using word of mouth and the Internet (it seems effective since they grew 750% last year - you can find 7 ways to help spread the word here). They have lots of interesting stuff, but what caught our eye was of course the organic t-shirts (for men and women) that come from Nueva Vida, a worker owned co-op in Nicaragua. Any bit of help to the emerging organic cotton market is important, because cotton is one of the most chemical-intensive crop there is.